What It Looks Like: The tendency to prioritize avoiding losses over acquiring equivalent gains, leading to risk aversion, resistance to change, and poor decision-making. John, a senior leader, is overly focused on avoiding potential losses, often resisting change and new opportunities due to fear of failure or mistakes. His decision-making becomes overly cautious, which prevents the team from seizing growth opportunities and adapting to market changes. His reluctance to take calculated risks lea...